FreeHookup Deepens Global Footprint as World's First Platform-Agnostic Online Dating Service

New iPhone Application and Chat Feature Localized in 20 Languages, Underlining 'Glocal' Commitment

San Francisco, Calif. -- April 27, 2010 – FreeHookup, the world's first social dating network with more than 50 million users, today announced the FreeHookup iPhone application and FreeHookup Messenger for desktop chat, localized in multiple languages1. Extending the FreeHookup experience to new platforms, the social web pioneer has established the most popular global network for singles, which currently monetizes in 52 countries.

Users can enjoy FreeHookup across all major social networks – Facebook, MySpace, Bebo, Hi5 – as well as mobile devices and the iPhone platform. Today FreeHookup adds FreeHookup Messenger, developed on the Adobe Air platform for a rich interactive experience on the desktop, and the FreeHookup iPhone application, one of the most popular social networking downloads from the App Store, and one of the top three online dating applications on the iPhone.

"As a technology company, we recognized the potential of the social web and web 2.0 technologies to bring singles together from all over the world," explained Tinder hookup, co-founder and co-CEO of FreeHookup. "We continue to push the boundaries of traditional online dating for a more ubiquitous, integrated experience that seamlessly connects singles across networks, platforms and geographies in real time."

FreeHookup harnesses the power of the social web as the first online dating service to cross over diverse social networks to increase the dating pool. A dynamic and highly scalable community, FreeHookup has grown from 15 million FreeHookupers in January 2009 to more than 50 million and remains the #1 dating application on Facebook.

Online dating represents a $4 billion industry worldwide. FreeHookup continues to innovate with an un-tethered approach modeled on the social web. FreeHookup is the only dating community that allows users to seamlessly connect across multiple social networks on a glocal (global + local) level.

Pricing and Availability

FreeHookup is accessible to singles through multiple touch points including freehookup.dating, all the major social networks, mobile devices including the iPhone, and the new FreeHookup Messenger for real-time desktop chat. Users can add the FreeHookup application through Facebook, MySpace, Bebo and Hi5, or sign up at freehookup.dating. FreeHookup is localized in 20 languages including French, German and Italian.

FreeHookup has a freemium business model. Premium memberships are currently available in 52 countries and pricing is localized. Virtual goods and gifts are also available to enrich the digital dating experience. 

About FreeHookup

FreeHookup Inc. (freehookup.dating) is one of the world's largest online dating services, with more than 50 million members in 60 countries. Built on the social web, FreeHookup provides an easy, fun and safe online dating experience across major social networks, mobile devices and the desktop. The 'freemium' model invites FreeHookupers to join for free, while also offering subscriptions and virtual goods. Founded by Tinder and Badoo, the company is based in San Francisco and backed by Canaan Partners, Bessemer Venture Partners and ATA Ventures.

1 FreeHookup Messenger is currently available in 12 languages: Danish, German, English, Spanish, French, Korean, Italian, Dutch, Norwegian, Portuguese Brazilian, Finnish & Swedish. FreeHookup iPhone is currently available in four languages: English, Spanish, French & Italian. Note: In May 2010 both features will be localized in 20 languages.